Using GigSalad (Vendors)

Using Video to Enhance Your PromoKit

Tips from Customer Happiness

By Brian Jenkins

Every day at GigSalad, we process hundreds of quote requests from people or companies looking for exceptional performers to enhance their event. They come to our site and access dozens of profiles searching for just the right fit. They have a choice to make, and you want to be sure they choose you.

One thing we know is that the right video makes the difference between one PromoKit getting the gig and the others being passed over. Potential clients like to see what you offer, how your audience reacts, and if you’re a good fit for their event. Video allows unsure event hosts to learn more about you, and to feel confident about the decision they’re making.

Many members, however, see the video process as intimidating or far too technical an option. No fear! While it may take a bit of a learning curve, here’s a few tips to to get you up and going with video content on your PromoKit.

 

Use What’s Already Available

If you have a smartphone or digital camera purchased in the last few years, you already have the capability to record High Definition video. Simply switch your phone’s camera from the photo to video setting and shoot.  If you’re feeling especially adventurous, there are plenty of free apps that allow you to edit video right on your phone. Have a friend or fan record footage of your unique performance, and clean up the beginning and end with the software.

 

A Small Investment Yields Huge Results

While your phone already shoots great video, there are a few small investments that can really take your videos to the next level.

  • The first is a tripod mount. Nothing ruins a video faster than a shaky hand constantly moving around and creating footage that looks like it was shot in a clothes dryer. Tripod mounts allow you to attach your phone to any sized tripod and create steady, consistent footage. Make sure you pick the right one for your phone. These can be bought at any online marketplace, such as Amazon.com. It’s the easiest and most cost-effective way to make an instant upgrade to your video quality.
  • A secondary investment to consider is a microphone. The phone mic is designed to capture your voice in conversation and may not always provide great audio quality. This patch cable available at bhphotovideo.com gives you the capability to connect your phone to a higher quality microphone or even patch in a sound system at a concert venue.

 

Choose the Right Service

After you’ve created your 4-minute masterpiece, you’ll need a place to house it on the internet. Right now, GigSalad is set up to embed links from either YouTube.com or Vimeo.com to your PromoKit. Both sites offer free options, and this article provides insight concerning the pros and cons of each service. Once you’ve uploaded your video, get the share link and paste it into the video section of your PromoKit.

Adding video to your PromoKit is an easy way to stand out on GigSalad and show potential clients the talents and skills only you can bring to their event.

Want to know more about GigSalad? Learn how we can help you make money doing what you love.

 

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