Danielle Reid

Danielle's story is that of amazement and can speak to a variety of topics ranging from her personal story to any topics in the areas of marketing and communications.

Normally accustomed to being behind the scenes, she tells listeners not only the story of success, but the road to get there: which was not easy. She overcame every obstacle meant to stop her from becoming the success she was: including overcoming becoming a sexual assault and domestic violence victim. She is able to relate with a wide range of audience members from the teen who is unsure of what the future holds, the person who's life is not going as they planned, or the person who is wondering how to break to the next level in their career.

Danielle is also often tapped to speak as a trusted-expert in areas of marketing and communications including digital transformation, e-commerce, community outreach and connection, how to pivot and successfully connect with consumers, building a business, and much more!

Danielle Reid is the Director of DR and Associates, a marketing firm that specializes in branding, experiential event management, social media management, marketing consulting and organizational improvement with an established track record of success across businesses of all sizes and industries.

With more than 14 years of experience in marketing, digital analytics, business development, and communications, Danielle’s aim is a positive ROI for her clients. She delivers measurable results and ensures that brands are strategically aligned to meet their organizational objectives. She has succeeded where those before her have failed.

Danielle counts Fortune 500 companies, government agencies, and non-profits amongst her clients including Nissan, Subway, Coca Cola, The United States Navy and UnitedHealthcare. Her skills are in high demand as she has been tapped by senior level executives and management for her extensive knowledge in leading national, international, and global marketing campaigns with proven results. Danielle also has cleared the path for other women to serve in leadership positions within the Marketing and Communications industry: being the first woman to serve as Marketing and Advertising Advisor within the Department of Defense.

Not only has Danielle set herself apart as a force to be reckoned with in her field, she has experience in turning struggling companies around through business process development and implementation, employee and leadership training, and employee retention and feedback activities.

Comfortable with being either in the spotlight or behind the scenes, Danielle has been honored and recognized by multiple organizations and industry publications as one of the top women in the country with her level of expertise. In 2019, she received the honor as being the only person in the Southern US recognized by Google as a rising star in the Marketing and Communications Industry. She also has won numerous awards for her work as an entrepreneur, as well as in the marketing industry.

Danielle holds a Bachelor of Science degree in Business Administration from Christian Brothers University. Her desire to increase her knowledge, thus providing even more value to her clients, led her to Rutgers University School of Business to obtain her MS/MBA.

When she’s not working on brand strategy or social media optimization, you’ll find her volunteering at the Ronald McDonald House, St. Jude Children’s Research Hospital or one of many other local organizations in Memphis. She also enjoys reading, visiting museums and traveling in her spare time.

Available for both in-person and virtual services.