DJ Creativity

DJ Creativity “The Open Format King”

The name says it all! One of the most creative DJ’s to ever touch two turntables, Creativity’s style is best described as an eclectic mix of genres powered by pure turntable skills. He is a Southern California native that now resides in Austin, Texas holding down residencies at several of the hottest venues in the city. For over 2 decades, DJ Creativity has perfected his skills and earned the respect of his peers, the music industry and fans a like. Growing up as a child music was all around him, His mother and father were both in the business. His mother was one of if not the first female music agents while his father a musician eventually learned the booking and management side as well. Between the two of them they booked world famous artists like The Rolling Stones, The Who, Van Halen, Pat Benatar, The Beach Boys, Stevie Wonder, Red Hot Chili Peppers, The Beatles and many more. Perhaps this is part of the reason why Creativity’s knowledge of music goes so deep.

Over the years, DJ Creativity has been an on air mixer on over 30 commercial radio stations including but not limited to major markets like Los Angeles, Boston and Las Vegas. Today, he can be heard on 15 commercial radio stations in 15 different markets and three different formats (Top 40, Rhythmic and Urban). In addition to radio, DJ Creativity has also been known for being on cable TV’s Music Choice. For over three years, his mixes aired reaching over 50 million house holds nationwide!

As much as he is known for his radio presence, the buck doesn’t stop there! DJ Creativity has played at countless nightclubs and venues throughout the country not to mention held down residencies at the top venues in Los Angeles, Las Vegas and Austin.

Also over the years, DJ Creativity has had the privilege to DJ several A-List wrap parties and celebrity weddings such as for former Baywatch star Kelly Packard and the wrap party for hit movie “America’s Sweetheart” starring Julia Roberts of which Billy Crystal, Catherine Zeta Jones and Christopher Walken were in attendance, these are a couple of his favorite that he has done. DJ Creativity has shared the stage with platinum selling artist like Ice Cube, Slick Rick, Bone Thugz & Harmony, Too Short, The Pharcyde, Cypress Hill, DJ Quik, Mystikal, The Sugar Hill Gang, Nick Grant and many more.

No matter if the venue has 15 people or 15,000 people, DJ Creativity always puts his best foot forward. In 2015, Creativity was hand picked to DJ for Revolt TV’s exclusive SXSW event and was even interviewed for the SXSW special that aired on the network. Highly respected by the music industry as an elite DJ, DJ Creativity was chosen two times by Cornerstone/Fader to do the music industries leading mixtape the infamous “Cornerstone Mixtape”. First in 2011 and again in 2015. Only “the best of the best” have had the honor of doing these mix-tapes examples include DJ Jazzy Jeff, FunkMaster Flex, Grand Master Flash, DJ Vice and the late DJ AM. DJ Creativity has also worked behind the scenes too, working as an editor for both Hits and Impact Magazine, a street team rep for Virgin Records and “West Coast Mixshow Director” of Island Def Jam. As much passion that Creativity has for DJing, that’s only the half.

Since 1994, DJ Creativity has been making tracks and producing several records for some well named artists as well as up and comers. Just like his love for spinning several different genres of music, the same thing can be said for his production. Pop, House ,EDM, Hip Hop, R&B, Rock and Reggae are all formats that the DJ has worked with over the last two decades. He has produced tracks for artists such as Fatman Scoop, Kardinal Official, Kuniva (D12), O.C, AZ, Juice , Cassidy, Stresmatic, Coolwadda , Young Church, The Outsidaz , Aubrey Mikel, Fame Cohen, Carmelina(Latin El Diario NY “Mujer Destacadas 2013 Award” winner), Choclair and also The Rascalz (both are multiple Juno Award winners) and Cali Swag District (a group that gained worldwide fame from their hit “Teach Me How To Dougie”). In 2012, DJ Creativity inked a worldwide distribution deal for his label 32 Track Productions with Ingrooves/Fontana. Creativity has had videos & songs featured on MTV “Clubland”, MTV “The Hive”, Music Choice and countless other relevant video shows/ networks. His single “More Bottles” featuring Cali Swag District has received enormous support throughout the world with radio & club play Internationally and Overseas on stations like the world renown BBC Radio and in the USA on Syndicated Shows like The Baka Boyz Hip Hop Master Mix. This single makes the 4th record to chart on the top 300 rhythmic U.S charts. Also, DJ Creativity has 2 songs that he produced that are on his label that are featured in the movie “Petunia” starring Thora Birch , Brittany Snow and Christine Lahti. Both songs “Snap It” & “Girl On Girl” performed by Fame Cohen are used in a nightclub scene in the movie.

DJ Creativity is currently the President and co founder of the world famous Mix Syndicate. The Mix Syndicate is an elite DJ organization of over 100 DJ’s worldwide. Recognized for his skills as a DJ and producer Creativity has been named an official Rane DJ and an official Brand Ambassador for DAS Audio