The missing critical piece in product-based small businesses' strategy is MERCHANDISING. As a Retail Consultant, I am determined to make Merchandising the new buzz word. Merchandising is having the right products (at the right time), at the right price, at the right place, with the right promotion, with the right people.
All large retailers and brands are driven by their merchandising departments, so it shocks me that 99% of the brands I speak with have no idea what merchandising is! I equip brands and retailers with the same merchandising strategies as Fortune 100 companies through speaking engagements, in-person and digital training, and consulting. Available to travel worldwide.
Be the first to review DeAnna McIntosh, Business Motivational Speaker
Price Range: $495 and up
Gig Length: 20 - 480 minutes
Languages: English
Insurance: $1,000,000 - General Liability
An engaging, down-to-earth, authentic and heartfelt speaker who can break down complex business and retail strategies into digestible chunks of information. Attendees will enjoy getting a behind-the-scenes perspective of the fashion and retail industry, while learning techniques that will help drive their business results in ways they've never heard of and won't find on Google!
DeAnna McIntosh is a trend-setting, results-driven Retail Consultant and Business Motivational Speaker, with 16+ years of experience helping brands drive sales, conversion, productivity, innovation, and engagement.
She helps Retail Entrepreneurs shake off the Covid impact, receive clarity and a business success roadmap, and then hit double-digit sales growth.
With a strong eye for design and years of corporate merchandising experience, she has launched numerous products into retail and e-commerce platforms – with one of the most notable being the Chico’s No-Iron Linen Collection, driving a $1M incremental sales increase, and now a multi-million dollar program. DeAnna also curated the first-ever “shop local” assortment initiative at Office Depot, merchandising 10+ local Austin, Texas brands inside the 13 area stores, including consumer favorites Epic Provisions and Chameleon Coffee.
After the senseless murder of George Floyd, and seeing the awakening of retail companies to their own lack of diversity, DeAnna launched the 501(c)(3) nonprofit Diversify Retail Inc. to connect two communities she loves to drive change – the retail community and the communities of color.
DeAnna is a Thought Leader and Change Maker often called upon to speak and inspire audiences that the future that retail is in their grasp.
She is renowned for her collaborative and energetic work style, innovation, and conducting business with integrity and transparency. DeAnna will bring priceless insight, original and actionable ideas, brilliant branding, organizational effectiveness, and sales-driving strategies to your audience in every word.
Equipment Needs For In-Person Events:
Projector + Screen for showing my presentation
Microphone
Equipment Needs For Virtual Events:
None, utilize my professional podcasting mic and professional camera for high quality video capture
Microphone
Projector Screen or Monitor
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